About

2TheBall empowers players and parents through offline technology that tracks real progress - possession, passing, defending, and more.
Manifesto

Our Manifesto

We believe every soccer player deserves more than a scoreboard. They deserve recognition for the grit, the grind, the growth. Because progress isn't always loud - it's in the quiet mastery of fundamentals, the small wins, the moments that build greatness.
  • Next Generation
    At 2TheBall, we're shaping the next generation of talent by measuring what truly matters. We empower players and parents with offline technology that tracks skills, celebrates effort, and unlocks potential - one game, one session, one stat at a time.
  • Equal Playing Field
    We stand for an equal playing field. Whether you're chasing a championship, dreaming of recruitment, or simply beating your personal best - your journey matters. We're here to support it with innovation, insight, and heart.
  • Culture
    Our culture is built on teamwork, transparency, and a relentless drive to improve. We think steps ahead. We listen deeply. We create boldly. Because when players know where they stand, they know how to rise
Mission

Our Mission

At the heart of our mission is a belief that every soccer player deserves to be seen, supported, and celebrated - no matter the score.
  • Level Up
    We're leveling up the game by empowering players and parents through technology that works offline, tracks meaningful progress, and highlights the skills that truly matter.
  • Measure What Matters
    We measure what matters most: possession, defending, attacking, passing, goalkeeping, and discipline - because growth lives in the details. Our product helps players stay focused on progression and the bigger picture, unlocking new opportunities at every stage of their soccer journey.
  • Celebrate Effort
    We celebrate effort, improvement, and mastery of the fundamentals. Our commitment is to continue developing game-changing technology by redefining possibility. We drive innovation that connects players to their potential and helps them rise - one skill, one session, one success at a time.
Vision

Our Vision

We envision a future where every soccer player - regardless of age, background, or ability - has the tools to grow, improve, and celebrate their journey.
  • Generation
    We're shaping the next generation of talent by introducing technology that goes beyond the scoreboard and focuses on what truly matters: effort, fundamentals, and personal progress.
  • Opportunity
    We believe in an equal playing field where every player has the opportunity to reach their own version of success - whether that's winning a championship, being recruited, or simply beating their personal best. Our vision is to redefine how development is measured, using meaningful data to inspire growth, unlock potential, and fuel a lifelong love for the game.
  • Empowering
    By empowering players and parents with offline, skill-tracking technology, we're not just building an app - we're building a movement. One that celebrates every step forward, encourages mastery of the basics, and helps soccer players level up with confidence and clarity.
Culture

Our Culture

We believe culture is crucial to success. It's the foundation that fuels our mission, shapes our mindset, and drives our commitment to every player's journey. Our culture is rooted in the ideology of growth - being better than you were yesterday, without comparison to others. We celebrate progress, not perfection. We foster a strong, inclusive culture built on values that matter.
  • Teamwork
    We encourage personal and professional growth through honest, transparent, and constructive communication. Every voice matters, and every contribution moves us forward.
  • Innovation
    We think steps ahead, delivering on the evolving needs of players with a technology-first approach. Our solutions are designed to empower, adapt, and inspire.
  • Knowledge
    We dedicate time to deeply understanding player needs and wants. Through research and empathy, we solve problems with creative, meaningful solutions. Our culture is long-term focused, player-first, and constantly evolving. It's not just about building an app - it's about building a movement that supports every player's potential... one skill at a time.